
Source Fashion 2025 to Spotlight Egyptian Manufacturers in Dedicated Pavilion
Source Fashion, Europe’s leading responsible sourcing show, is excited to announce the inclusion of an Egyptian Pavilion at its upcoming event, taking place from 18th – 20th February 2025 at Olympia London. With over 20 Egyptian companies confirmed to participate, this showcase highlights the exceptional quality, craftsmanship, and sustainability practices of Egyptian manufacturers, offering UK and European buyers an unparalleled opportunity to source responsibly.

The Egyptian Pavilion aims to highlight the unique advantages of working with Egyptian manufacturers, including high-quality craftsmanship and decades of expertise in textiles, tailoring, and garment production. With competitive operational costs without compromising quality, and reduced lead times with faster shipping times to Europe, Egyptian manufacturers are a cost-effective sourcing alternative. Improved ethical standards mean many Egyptian factories adhere to international labour and sustainability standards such as BSCI, WRAP, and OEKO-TEX certifications, while favourable trade agreements and reduced tariffs from trade pacts with Europe (EU-Egypt Association Agreement), Africa (COMESA), and the Middle East, make Egyptian-sourced goods more affordable and competitive in global markets.
Suzanne Ellingham, Event Director of Source Fashion says, “Egypt is the latest hotspot for sourcing due to proximity and price factors. We are delighted to bring together a pavilion of Egyptian manufacturers that offer a unique blend of tradition, innovation, and sustainability to the table. The Egyptian Pavilion is a testament to Source Fashion’s commitment to connecting buyers with responsibly audited suppliers from regions that are setting the standard for the future of sourcing.”
With over 40 years of experience, Bishara Apparel Groupis a leading Egyptian company specialising in the manufacture of high-quality menswear, ladieswear, and uniforms for schools and corporate clients. Thanks to a diverse product range (coats, suits, jackets, bottoms, skirts, blouses and dresses) and a commitment to excellence and innovation, they have been able to establish and maintain strong and long-lasting partnerships with customers in the US, UK, and across Europe, including Calvin Klein and Hatley. A representative from Bishara Group says, “We at Bishara Apparel Group can’t wait to showcase our high-quality menswear, ladieswear and uniform collections at Source Fashion in London – one of Europe’s most dynamic, forward-thinking and influential fashion capitals.”
For over five decades, El Helal has been a leading name in the textile industry. As a third-generation family-owned business, they are deeply rooted in a tradition of quality, innovation, and sustainability. Their vertically integrated facility enables them to control every step of the production process, from knitting, dyeing, screen printing, rotary printing to finished garments. They are specialised in crafting a wide range of knitwear, including single jersey, fleece, rib, interlock, and stripes, using premium poly-cotton blends. A representative at El Helal say, “We are so delighted to participate in Source Fashion 2025. This event provides us with an excellent opportunity to introduce our manufacturing capabilities to the UK market and solidify our presence in the region. We can’t wait!”
Operating from their state-of-the-art facility in New Cairo, Egypt, Viva 1960 Clothing Factory produce high-quality loungewear, sleepwear, and fashion essentials. As ISO- and WRAP-certified manufacturers, they are committed to quality, sustainability, and efficiency. Their low-waste processes, ethical sourcing, and ability to handle minimum order quantities (300-500 pieces) make them the ideal partner for sourcing managers and procurement specialists seeking reliability and scalability. Whether you need flexibility for small batch runs or precision for large-scale production, VIVA1960 is equipped to bring your designs to life while supporting your brand’s sustainability goals. With over 80 years in childrenswear,Morinella, is based in the heart of Cairo, Egypt, and a third-generation family business dedicated to crafting high-quality children’s wear. With a commitment to precision and style, they cater to small and medium order quantities, offering tailored solutions to meet the latest trends in children’s fashion. From premium materials and vibrant colours to intricate printing and embroidery, Morinella delivers exceptional craftsmanship and a personalised service for every project.
Menno Morenc, Project Manager at one of the Egyptian pavilion organisers CBI (Centre for the Promotion of Imports from developing countries) outlines their aims for bringing Egyptian manufacturers to Europe, “In partnership with the Apparel Export Council (AEC) and USAID, CBI is proud to collaborate with Source Fashion to support its mission of promoting sustainability and innovation in the fashion industry. Through this initiative, we are introducing a selected group of forward-thinking and quality-focused Egyptian apparel manufacturers to the EU market, each committed to sustainable production practices. Together, we are working towards a more responsible fashion industry by minimising environmental impact, with a focus on facilitating partnerships and creating a collective that will drive positive change.” Source Fashion continues to redefine the UK’s sourcing landscape by offering a curated experience for buyers, sourcing directors, designers, and technologists. Featuring product categories spanning womenswear, menswear, footwear, accessories, luxury, and technology, the show connects visitors with global manufacturers and suppliers committed to transparency and responsibility. With its ethos to connect people to do better business, Source Fashion unites international manufacturers and suppliers. This offers a unique and unmissable experience for the UK fashion industry, especially decision-makers in buying, sourcing and procurement, with the reassurance of knowing that every exhibitor has been audited to ensure responsibility and transparency remains at the heart of their business model. Top retailers and brands, including John Lewis, ASOS, Urban Outfitters, Harrods, and Amazon, have already benefited from Source Fashion’s platform, underscoring its importance in the industry.
Source Fashion, Europe’s leading responsible sourcing show, is excited to announce the inclusion of an Egyptian Pavilion at its upcoming event, taking place from 18th – 20th February 2025 at Olympia London. With over 20 Egyptian companies confirmed to participate, this showcase highlights the exceptional quality, craftsmanship, and sustainability practices of Egyptian manufacturers, offering UK and European buyers an unparalleled opportunity to source responsibly.

The Egyptian Pavilion aims to highlight the unique advantages of working with Egyptian manufacturers, including high-quality craftsmanship and decades of expertise in textiles, tailoring, and garment production. With competitive operational costs without compromising quality, and reduced lead times with faster shipping times to Europe, Egyptian manufacturers are a cost-effective sourcing alternative. Improved ethical standards mean many Egyptian factories adhere to international labour and sustainability standards such as BSCI, WRAP, and OEKO-TEX certifications, while favourable trade agreements and reduced tariffs from trade pacts with Europe (EU-Egypt Association Agreement), Africa (COMESA), and the Middle East, make Egyptian-sourced goods more affordable and competitive in global markets.
Suzanne Ellingham, Event Director of Source Fashion says, “Egypt is the latest hotspot for sourcing due to proximity and price factors. We are delighted to bring together a pavilion of Egyptian manufacturers that offer a unique blend of tradition, innovation, and sustainability to the table. The Egyptian Pavilion is a testament to Source Fashion’s commitment to connecting buyers with responsibly audited suppliers from regions that are setting the standard for the future of sourcing.”
With over 40 years of experience, Bishara Apparel Groupis a leading Egyptian company specialising in the manufacture of high-quality menswear, ladieswear, and uniforms for schools and corporate clients. Thanks to a diverse product range (coats, suits, jackets, bottoms, skirts, blouses and dresses) and a commitment to excellence and innovation, they have been able to establish and maintain strong and long-lasting partnerships with customers in the US, UK, and across Europe, including Calvin Klein and Hatley. A representative from Bishara Group says, “We at Bishara Apparel Group can’t wait to showcase our high-quality menswear, ladieswear and uniform collections at Source Fashion in London – one of Europe’s most dynamic, forward-thinking and influential fashion capitals.”
For over five decades, El Helal has been a leading name in the textile industry. As a third-generation family-owned business, they are deeply rooted in a tradition of quality, innovation, and sustainability. Their vertically integrated facility enables them to control every step of the production process, from knitting, dyeing, screen printing, rotary printing to finished garments. They are specialised in crafting a wide range of knitwear, including single jersey, fleece, rib, interlock, and stripes, using premium poly-cotton blends. A representative at El Helal say, “We are so delighted to participate in Source Fashion 2025. This event provides us with an excellent opportunity to introduce our manufacturing capabilities to the UK market and solidify our presence in the region. We can’t wait!”
Operating from their state-of-the-art facility in New Cairo, Egypt, Viva 1960 Clothing Factory produce high-quality loungewear, sleepwear, and fashion essentials. As ISO- and WRAP-certified manufacturers, they are committed to quality, sustainability, and efficiency. Their low-waste processes, ethical sourcing, and ability to handle minimum order quantities (300-500 pieces) make them the ideal partner for sourcing managers and procurement specialists seeking reliability and scalability. Whether you need flexibility for small batch runs or precision for large-scale production, VIVA1960 is equipped to bring your designs to life while supporting your brand’s sustainability goals. With over 80 years in childrenswear,Morinella, is based in the heart of Cairo, Egypt, and a third-generation family business dedicated to crafting high-quality children’s wear. With a commitment to precision and style, they cater to small and medium order quantities, offering tailored solutions to meet the latest trends in children’s fashion. From premium materials and vibrant colours to intricate printing and embroidery, Morinella delivers exceptional craftsmanship and a personalised service for every project.
Menno Morenc, Project Manager at one of the Egyptian pavilion organisers CBI (Centre for the Promotion of Imports from developing countries) outlines their aims for bringing Egyptian manufacturers to Europe, “In partnership with the Apparel Export Council (AEC) and USAID, CBI is proud to collaborate with Source Fashion to support its mission of promoting sustainability and innovation in the fashion industry. Through this initiative, we are introducing a selected group of forward-thinking and quality-focused Egyptian apparel manufacturers to the EU market, each committed to sustainable production practices. Together, we are working towards a more responsible fashion industry by minimising environmental impact, with a focus on facilitating partnerships and creating a collective that will drive positive change.” Source Fashion continues to redefine the UK’s sourcing landscape by offering a curated experience for buyers, sourcing directors, designers, and technologists. Featuring product categories spanning womenswear, menswear, footwear, accessories, luxury, and technology, the show connects visitors with global manufacturers and suppliers committed to transparency and responsibility. With its ethos to connect people to do better business, Source Fashion unites international manufacturers and suppliers. This offers a unique and unmissable experience for the UK fashion industry, especially decision-makers in buying, sourcing and procurement, with the reassurance of knowing that every exhibitor has been audited to ensure responsibility and transparency remains at the heart of their business model. Top retailers and brands, including John Lewis, ASOS, Urban Outfitters, Harrods, and Amazon, have already benefited from Source Fashion’s platform, underscoring its importance in the industry.